Media, Interviews and Presentations
Nordic Tourism Collective, May 2021
Nordic interview on tourism, collaboration, Covid19, resilience and new volcano eruption.
30+ Travel Industry Leaders to Follow in Europe for Inspiration, 31 March 2021
Hlaðvarp (podcast in Icelandic) - Jóns, January 2021
Interview with Jóns on past work and the future of tourism after Covid19
ETOA - Travel Product for Now or Later, Webinar, June 2020
Webinar with a focus on the Nordic Baltic Region - Travel Product for Now or Later.
Focus on Covid19 and domestic tourism.
Hnit - Radio Interview (Icelandic) - June 2020
Personal radio interview by Brynja Þorgeirsdóttir at the national radio station, Rás 1. Allir hafa sögu að segja.
Future Place Leadership - Crisis management for places, cities & regions - March 2020
Marcus Andersson interviewed me on crisis management around Eyjafjallajökull volcano and my recommendations in COVID19 crisis for destinations
Live Chat with Inga Hlin Palsdottir - 10 Years after the Eyjafjallajökull volcano - April 2020
Digital Tourism Think Tank - Interview
Live chat with Nick Hall at Digital Tourism Think Tank especially for destinations on the learnings of the Eyjafjallajökull crisis and my recommendations right now.
Nordic Tourism Collective - Get together - April 2020
Discussion on crisis communication and the impact of COVID19 with Nordic Tourism Collective
Place Branding and Sustainability - City Nation Place - November 2019
Short interview with City Nation Place in relation to being a part of the judging team of City Nation Place Awards
Creating a place brand strategy that addresses the needs of your tourists, citizens and businesses equally is increasingly crucial. I outlined how your place brand can address this holy trinity and ensure your strategy is sustainable.
Ísland og umheimurinn - TV interview in Icelandic on Iceland and place branding - April 2019
Davíð Stefánsson interviewed me in the TV show - Ísland og umheimurinn on Iceland, image, identity, place branding, past work and the future.
Skift Forum 2018
Speaking at Skift Forum 2018 in Berlin along with European Travel Commisson about Europe's uneven tourism recovery.
City Nation Place Conference 2017
Speaking at City Nation Place Conference in 2017 on directing your place brand strategy
Skift Global Forum 2016
Speaking at Skift Global Forum 2016 on pros and cons of rapid tourism growth
Place Brand Observer 2016
Interview with Place Brand Observer on destination branding and promotion of Iceland
Journal of Place Branding and Public Diplomacy
Published article in Journal of Place Branding and Public Diplomacy 2016